Who's CheeTono?


—  About

Aloha, my name is Matt Tonokawa.

Hometown: Kailua, Hawaii

instagram: @cheetono

For those not from Hawaii, 'Chee Pono' is a Hawaiian expression of joy - likely heard from locals who just caught a clean barrel or hiked to the top of Mauna Kea.

At a very early age, I was given my nickname 'Tono.'

At the age of 18, I fell in love with capturing special moments and sharing the joy of these moments with others.

Thus, CheeTono Photography was born.

“One final paragraph of advice: do not burn yourselves out. Be as I am - a reluctant enthusiast....a part-time crusader, a half-hearted fanatic. Save the other half of yourselves and your lives for pleasure and adventure. It is not enough to fight for the land; it is even more important to enjoy it. While you can. While it’s still here. So get out there and hunt and fish and mess around with your friends, ramble out yonder and explore the forests, climb the mountains, bag the peaks, run the rivers, breathe deep of that yet sweet and lucid air, sit quietly for a while and contemplate the precious stillness, the lovely, mysterious, and awesome space. Enjoy yourselves, keep your brain in your head and your head firmly attached to the body, the body active and alive...”
— Edward Abbey, Desert Solitaire

© CheeTono Photography